EPA's Get the Lead Out! (GLO) Initiative Outreach

At GDIT, I joined the EPA’s Get the Lead Out! Initiative (GLO) and built the brand from the ground up. With the building of the brand, I mentored other designers and was instrumental in teaching the teams about creative workflow and printed collateral procurement. I created a brand and an extensive library of customizable templates. This was an extensive endeavor and I am in the process of updating the examples here. Projects include:
- Brand for GLO including logo development and brand guide
- Water Hero/Kid Zone mascot, branding and brand elements
- Event collateral ideation and creation including booth activities, banners, tablecloths, banner stands, standees, and selfie squares
- Branded clothing
- Door Hangers
- Yard Signs
- Flyers
- Digital media including newsletters, social media posts, and web page assets
- Youth branding logo and mascot
- Youth activity book including concepts, illustrations, layout and production
- Postcards
- Press releases
- Multi-lingual projects
- Digital holiday cards
What I have enjoyed most about this project has been the opportunity not only to work on creative projects but also to work cross-functionally with other teams. As part of the community engagement team, I was able to work to develop outreach concepts and copy. It’s always great when you can do meaningful work, that is highly creative and collaborative!